The Live Capture tool offers two powerful methods to discover and engage influencers:
Influencer matching (More details):
Identify potential influencers from your pool of customers and site visitors. Match emails from any database to discover organic influencers already familiar with your brand .
Landing page (Introduced in this article):
Create a landing page to collect contact information from interested influencers and turn them into valuable assets for your brand.
š” Pro Tip: We highly recommend utilizing this powerful Landing page tool. It enables you to passively discover influencers who are already familiar with your brand and potentially love your products.
These "organic influencers" are often more cost-effective to engage, typically requiring just product giveaways or minimal compensation compared to influencers who are new to your brand.
Here's a helpful video on how to use it:
Step 1: Create your landing page
Open the Live Capture app and click Create a new Live Capture.
Name your landing page
ā ļø Important: This name will be added to your landing page URL directly under the format ambassador.upfluence.co/{your Live Capture name}
The landing page url CANNOT be modified after the landing page is created. Make sure to choose your landing page (Live Capture) name carefully to ensure it aligns with your campaign goals.
Select Landing Page as the capture type, then click Next step.
Step 2: Customize your landing page
You can fully personalize your landing page to reflect your brand and campaign goals:
Brand logo: Add your brand's logo or a visual element that represents your campaign.
Landing page title: Give a title to your landing page.
ex. Join {Your_Brand's_Name}'s Influencer community
Landing page subtitle: Give your visitor more context and the purpose of this page, attract interested influencer to leave you their contact.
Action button label: Create a clear call-to-action for influencers to apply (e.g., Join Now).
Main colour: Choose a primary colour for the pageās background and action button.
Landing Page images: Add 1 to 3 custom images to display on your landing page.
(Optional) Additional details: Add extra information about your campaign or brand using text or custom code (HTML & CSS). You can include more images or links to create a more personalized experience for influencers.
Best Practice
Use ChatGPT to generate custom landing page code! Copy and paste your campaign details into ChatGPT, then add the code back into the custom HTML/CSS section for advanced personalization.
For more guidance, check How to create your Custom landing page using ChatGPT.Preview your page: Use the preview button at the bottom left corner to ensure your page looks perfect.
Link to an Upfluence list: Connect your landing page to an Upfluence list. Captured influencers will be automatically added to this list for easy management.
Once satisfied, click Next Step.
Step 3: Optimize metadata for SEO
Meta Title: Edit the pre-filled meta title to align with your landing pageās purpose (50ā60 characters recommended).
Meta Description: Add an SEO-friendly description (150ā160 characters).
Favicon: Optionally, upload a favicon to appear in the browser tab.
Preview search engine display: On the right side of the page, preview how your landing page will appear in search results.
Optimize your landing page for search engines and ensure it looks good in search results.
Step 4. Build your influencer apply form
Manage fields: Use the default fields provided or add new ones to collect relevant influencer information.
To add a new field, click + Add Field, then choose between:
+ Create a new field: Design custom fields tailored to your campaign needs.
Note: Custom field names cannot include special characters, such as question marks (?), commas (,), periods (.), or any characters other than alphabet letters.
Be sure to use clear and simple names for your fields.Select a field: Choose from predefined default fields (e.g., social media handles, email) or any custom fields your team has already created.
Rearrange fields using the arrow buttons.
Note: Default fields like First Name and Last Name remain fixed at the top.
Use the toggle switch to mark fields as mandatory or optional. For instance, we recommend making the Social Media Account field mandatory to assess the influencerās presence.
To remove a field, click the trash bin icon (default fields cannot be deleted).
Preview form: On the right side of the page, a real-time preview updates instantly as you customize the form. This lets you see how it will appear to influencers.
Note: Any information influencers provide enriches their profile (Side-panel) on your Upfluence account. However, only completed fields will appear in their profile.
Once satisfied, click Save to finalize your application form.
Step 5: Save and share your landing page
Once satisfied, save your landing page. Youāll receive a confirmation alert with the landing page link, which you can share with customers and creators.
Click here to check the Best practices of using the Landing Page
Frequently asked questions
1. What is the difference between Live Capture - Matching and the Live Capture - Influencer Landing Page?
Live Capture Matching targets individuals who have purchased your products (on Shopify) or subscribed to your newsletter (via Klaviyo), identifying potential influencers from these interactions.
Live Capture Ambassador Landing Page is designed for visitors to your website or social media who proactively leave their contact information, expressing a desire to collaborate with you.
2. What is the difference between the Campaign application form and Ambassador landing page?
Campaign application form is used to proactively reach out to influencers, inviting them to collaborate with you on specific campaigns.
Ambassador landing page caters to influencers who have already shown interest by visiting your website or social media and leaving their information, indicating their willingness to work with you.
3. Can I change the selected Upfluence list from my landing page to another one?
Yes, you can do it by clicking on your campaign from the landing page table, and then going through step 2 of campaign creation and just select another list.
Note: The relink is not retroactive, means
Influencers captured in the previous list stay in the previous list.
New captures will be on the new list selected.
4. Can I customize the landing page URL?
The landing page URL will always be under the format ambassador.upfluence.co/{Landing Page_name}. You can customize it through the name you give to your campaign. But the url can't be changed after your landing page creation, means simply rename the landing page won't lead to a url change.
5. When I do Live Capture matching, is selecting a Klaviyo list at the last step optional?
Yes, selecting a Klaviyo list at the final step is optional during Live Capture matching. By choosing a Klaviyo list, we help you to enrich your influencer listās data.
Your identified influencers will be added to your selected Klaviyo list with additional information such as their Instagram handle, engagement rate, number of followers, and a link to their Upfluence profile.
