If you operate more than one e-commerce shop for different markets, for example, a Shopify shop with multiple country-specific stores, you can track sales across all shops using one global influencer code.
Here’s how to set it up.
Step 1: Create a main Campaign for influencer outreach
Set up a Campaign to manage communication with your influencers.
Create a Tracking plan and select the primary shop (e.g., your US store) as the provider.
This campaign will be your main hub for outreach and communication with influencers.
Step 2: Duplicate the main Campaign for other shops
Duplicate your main Campaign for each additional shop (e.g., EU store).
→ Learn how to duplicate a campaignIn the duplicated campaign, create a new tracking plan and select the corresponding shop (e.g., EU store)
Set the code pattern exactly the same as in your main campaign.
Example: If your US tracking plan uses
{{username}}10OFF, use the same code pattern in the EU tracking plan.
Forgot what pattern was used? → Learn how to check your tracking plan detailsOnce new tracking plan is added to the Campaign, select: 'When creators are added to my campaign'.
Click Update Campaign to save changes
Add the same influencers to this duplicated Campaign
Step 3: Track conversions by market
EU conversions will be tracked in the EU campaign
US conversions will be tracked in the US campaign
Each campaign tracks performance separately based on the shop it’s linked to. This setup gives you clear insights into how each market is performing.
Best practices
Centralize communication in your main campaign, no need to duplicate outreach
Share one global code per influencer across all markets
Use separate tracking plans for each shop to ensure accurate conversion data
In the Report app, filter by Tracking plan or Store to track performance across regions