Is our data and our clients' data secure?
Yes! All data collected through our integrations is encrypted.
The data is encrypted, but how does this work?
When setting up integrations, users provide a shared secret in Upfluence. This shared secret is crucial for configuring your integrations, and all integration credentials are encrypted. You can change the shared secret anytime, which will revoke our(Upfluence) access to the integration, ensuring data security and user control over access.
Where is Upfluence data hosted?
Our data is hosted in United States of America (US)
What is your data archiving and deletion policy?
Our policy varies based on the type of data, but we generally delete data on demand. We also make daily backups stored in the United States and replicated across multiple data centers.
How long do you retain personal data?
We retain personal data only as long as necessary for the purposes for which it was processed.
What technical security measures are in place to protect user data?
To protect user data, we implement several technical security measures including:
Password hashing
Encryption in the rest of our data stores
Encrypted backups
Regular system updating and maintenance
Detailed infrastructure monitoring
Who is your data hosting provider?
Our data hosting provider is Amazon Web Services (AWS).
What does Upfluence do with the data collected by integrations?
Nothing. Upfluence does not store any customer data shared via integrations, except for your mailing history on the Upfluence platform.
Once an integration is deleted, Upfluence loses access to any data related to you or your customers. The only records retained are those of your influencer marketing email history in Upfluence.
Is it true that Upfluence does not keep any of its customers or their data on file?
Yes, it is true.
Upfluence does not store any data collected about our clients(you) or your customers, except for the mailing history with influencers.
The only data stored from integrations are records of email threads sent via integrated emails but originated on the Upfluence platform. Upfluence does not read or store any email threads from integrated email addresses that are not threads started in Upfluence.
Why does Upfluence store these email threads?
Upfluence stores these email threads to provide you with a complete mailing history of all emails sent from Upfluence. This allows you to access your influencer marketing mailing history regardless of whether you remove or keep an integration.
This seems great but I’m no tech guru. How can I be sure that our data is truly safe with Upfluence?
Upfluence ensures data safety through several measures:
Compliance with GDP
Verification by Google for G Suite clients
Amazon Ads verified partner
Conducting penetration testing to assess security
Are there any other security measures which we should be aware of?
Yes, Upfluence plans to add 2-factor authentication (2FA) to Upfluence soon. This measure is to further ensure the security of the integration and its data on your end, in addition to the existing security protocols.
To what extent can ChatGPT/OpenAI use the email data? Is this data shared with OpenAI?
We send the emails to OpenAI only when the user clicks on "reply", not by default. Moreover, here is the data Privacy Policy of OpenAI:
"OpenAI will not use data submitted by customers via our API to train or improve our models, unless you explicitly decide to share your data with us for this purpose. You can opt-in to share data."
"Any data sent through the API will be retained for abuse and misuse monitoring purposes for a maximum of 30 days, after which it will be deleted (unless otherwise required by law)."
For more information: https://openai.com/policies/api-data-usage-policies
What type of API connections does Upfluence have with the social platforms? Are they Open API connections or Partner API connections?
Upfluence only uses an API connection for Twitch. For other social media platforms, Upfluence does not use direct API connections for gathering third-party or proprietary data. Instead, data collection and analysis are achieved through alternative methods that do not rely on Open API or Partner API connections.
Have any security questions not answered here?
Please do not hesitate to reach out! You can send your questions to our Tech Support Team via the live chat. We're here to help!
Any questions we receive will be worked into future versions of this document so please don’t take it easy on us with these questions. The more we receive, the better this resource will become for all of our clients! 😊