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Creators: How to connect your social media accounts to Upfluence creator account

Connect your Instagram/TikTok/YouTube account for better experience

Updated over 2 weeks ago

Connecting your social media accounts to Upfluence Creator Space unlocks powerful features that help you track performance, get discovered by more brands, and streamline your collaboration workflow.

Why connect your accounts

Instagram connection benefits

  • Automatic Story tracking: Your brand collaboration Stories are automatically imported for performance tracking

  • Accurate reporting: Brands get precise Story metrics on campaign performance, leading to better partnerships

  • Time savings: No more manual uploads or screenshot sharing

  • Professional credibility: Verified profiles are preferred by brands

TikTok & YouTube connection benefits

  • Enhanced profile: Richer creator profiles help brands understand your full reach

  • Better matching: Our system can recommend you for more relevant campaigns

  • Increased visibility: Brands prefer working with creators who have verified, complete profiles

  • Cross-platform insights: Show your multi-platform presence to potential partners

How to connect your accounts

Instagram connection

Starting Points: You can begin the connection process from:

If you already have a professional account:

  1. Click Connect from any of the locations above

  2. You'll be redirected to Instagram in your browser - log in with your credentials

  3. On the permission popup, keep "Access and manage insights" toggled ON

    🔒 This permission only gives Upfluence access to content related to your brand collaborations. Personal posts are never accessed.

  4. Click Allow

  5. Look for the green indicator and "Instagram connected" message

If you have a personal account:

  1. Click Connect from any location

  2. Log into Instagram in your browser

  3. When prompted, click Change to switch to a professional account

  4. Choose Creator or Business, then click Next

  5. Select your account category and click Done

  6. Click Continue > Done

  7. Keep "Access and manage insights" toggled ON and click Allow

    🔒 This permission only gives Upfluence access to content related to your brand collaborations. Personal posts are never accessed.

  8. Confirm you see the green "Instagram connected" status


    Troubleshooting Instagram connection issues

    If you're experiencing connection problems, try these solutions in order:

    1. Clear browser cache and try again

    2. Switch to desktop if using mobile

    3. Temporarily remove Instagram app: Delete the app from your phone, complete the connection process, then reinstall the app


TikTok connection

  1. Click Connect in the TikTok section

  2. Choose your preferred connection method from the options provided

  3. If using QR code: Scan with your mobile device's camera

  4. Confirm login or sign up as prompted

  5. Your TikTok account is now linked to your Upfluence creator profile

YouTube connection

  1. Click Connect in the YouTube section

  2. Select your YouTube account from the list

  3. Click Continue

  4. Your YouTube channel is now linked to your Upfluence creator profile

What happens after connecting?

Instagram

  • Automatic Story tracking: Stories who matches brands' tracking set up are automatically pulled into your creator space at least once every 24 hours

  • Manual backup: If a Story doesn't import automatically, you can still upload it manually

  • Pro tip: Include relevant hashtags or mentions in your captions (not as stickers) for accurate tracking

  • Privacy & security: Only track content related to brand collaborations (see below "Pro tip"), personal posts are never accessed

  • Connection duration: Links last for 90 days, then require reauthorization

TikTok & YouTube

  • Profile enhancement: Your creator profile becomes more attractive to brands

  • Matching improvements: Better campaign recommendations on Marketplace based on your multi-platform presence

  • Connection duration: Links last for 365 days, then require reauthorization

  • No data tracking: These connections only enrich your profile, no content tracking occurs

Upfluence cannot access:

  • Personal posts or content unrelated to brand partnerships

  • Private messages or personal data

  • Account passwords or sensitive information

Managing your connections

You can disconnect any account at any time from your Creator Space settings. This will:

  • Stop automatic Story tracking for Instagram

  • Remove the account from your creator space

  • Reconnect any time if you want to use the features again

FAQ


1. What does "Manage your business" permission allow Upfluence to access?

When connecting your Instagram to Upfluence, you’ll see a permission called “Manage your business.” This is required so Upfluence can:

  • Track Instagram Stories related to your brand partnerships

  • Display those Stories in your Creator Space

🔒 This permission does not give access to unrelated or personal content. Upfluence only accesses what’s needed to track and report on brand collaborations — nothing more.


2. How often do I need to reconnect my Instagram?

Instagram connections last 90 days. You'll receive notifications before it expires, and reconnecting takes just a few clicks.


3. Will connecting affect my personal content?

No. Upfluence only accesses content related to brand collaborations. Your personal posts, messages, and unrelated content remain completely private.


4. Do I need to connect all platforms?

While not required, connecting all platforms gives you the best results. All three connections help brands discover you and help our AI match you with more relevant campaigns shown on Marketplace. Instagram connection also enables Story tracking, which significantly increases your chances of being contacted by brands.

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