What are the links in Workflow email templates?

Learn more about the functions of each merge links specific to workflow.

Updated over a week ago

Every campaign has its own default email setup. Each email template includes merge fields that provide personalized links to each influencer, for different purposes. The article explains what each merge field and link mean.

These merge fields in your Workflow email templates will only work within a Workflow campaign and if the influencers are added to your campaign. These merge links are uniquely generated for each influencer in your campaign and are sent with their’ corresponding email. By clicking on these links in their email, influencers will be taken to an external web page which will allow them to do the following:

  • Inviting Email- {{application_link}}: Allows influencers applied to your campaign, to negotiate payment amounts and view the campaign brief.

  • Drafting Email- {{composition_link}}: Allows influencers to upload a draft of their content and review the campaign brief once more.

  • Publishing Email- {{publication_link}}: Allows influencers to review your publication instructions as well as see which draft was approved for publication.

  • Payment Email- {{invoice_link}}: Allows influencers to upload their invoices, tax documents, and payment information. They will also be able to choose how they would like to be paid.

You can edit any of these email templates by going into your Workflow campaign settings then going into the "Email Templates" tab:

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